Rumeli70 is a unique pharmacy in the heart of one of Istanbul’s busiest and most popular streets. Pharmacist Ezgi Koçak’s love for angels and the color blue inspired the branding and the mark for the logo. Working closely with interior architects ID Istanbul, the aim was to create a warm and friendly neighborhood pharmacy reminiscent of old style classic apothecaries. All materials were printed in gold foil to match the interior of the store.

Project featured in Novum Magazine Feb 2016 issue and Behance Gallery.